With costs rising across sectors, we’re all a little extra price sensitive. And while there’s still plenty of summer left to enjoy, the holidays are coming faster than we might like to admit. So how can we prepare for the holiday season while staying mindful of increasing cost consciousness? White Elephant gift exchanges. You’ve probably

White Elephant and Secret Santa gift exchanges have become more popular, and certain books and merch from PRH see massive sales increases during the fourth quarter as a result. Titles on this list outsell Q1 – 3 by as much as 16 times in Q4. Tis the season to sell backlist! 

The literary equivalent of the Christmas sweater is getting more and more popular each holiday season! Whether they’re stocking stuffers, gifts for funny gift exchanges, or simply a silly addition to the gift pile, here are PRH’s bestselling backlist titles for the occasion.