In the weeks leading up to the holidays, boxed sets can sell over four times as much as they sell in an average week throughout the rest of the year. And for good reason: boxed sets are a perfect gift and a solid deal for budget-conscious shoppers. The top selling sets are almost always children’s

We’re all familiar with Christmas Creep—the phenomenon of retailers displaying holiday-themed merchandise ever earlier with each passing year. But in 2023, it could be more shopping advantage than seasonal annoyance. Half of consumers are planning to begin holiday shopping before November this year, and many expect to get started in September. Some of this is

Witchy season is right around the corner, and every fall sees a predictable increase in consumer interest in witchy books, both fiction and nonfiction. Some readers are leaning into the Practical Magic aesthetic, which has gained a new generation of fans on TikTok. Others are interested in casting spells themselves, or observing Mabon (the autumnal

Researchers have found that divorce rates reliably rise every August. There is speculation that the summer, with vacations and breaks from school, focuses more attention on family and home life, sometimes revealing marital conflict. August also allows some time for the dust to settle ahead of the busy family gatherings of the holiday season. No