From the BuJo method to morning pages to gratitude lists, journaling continues to grow in popularity. Industrywide sales of journals increase dramatically during the Q4 gifting season and have risen year over year since 2017. The category’s growth doesn’t show signs of slowing, and folks are certainly still posting #BurnAfterWriting TikToks. Journals are also a
As our country ventures back out and begins to interact again, anxieties and work-life balance threaten to once again rear their heads. Taking care of one’s mental, physical, and spiritual health is more important than ever. The Wellness category, of which this topic is part, has had historic growth in the last 5 years. The backlist opportunity continues to be strong.
The start of a new school year can be a source of stress for both parents and kids. But research shows that it’s moms who have the hardest time emotionally when school starts. (healthline.com) Schedules, meal-planning, and helping to manage their children’s anxieties contribute to a tough re-entry for some parents.
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