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The Business Book

Big Ideas Simply Explained

Part of DK Big Ideas

Author DK
Read by James Cameron Stuart
$50.00 US
DK. | DK
On sale Nov 26, 2019 | 16 Hours and 23 Minutes | 9780744021905
Sales rights: US/CAN (No Open Mkt)
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Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present.

A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

Each influential business idea is explained clearly and simply using easy-to-understand explanations, making the world of trade and commerce accessible to everyone from students and those working in business to would-be entrepreneurs. It also features inspirational business ideas and over 100 memorable quotations narrated by James Cameron Stuart.

© 2014 Dorling Kindersley Ltd © 2019 DK Audio
"Business is fascinating, made even more so by the 360-degree view offered [in The Business Book] on leadership, history, marketing, manufacturing, and all the other disciplines that comprise modern-day corporations." – Booklist

"[The Business Book] is definitely a title worth having in the collection." – Voice of Youth Advocates (VOYA) Magazine

"More than a well-designed cheat sheet, The Business Book is a title that a young entrepreneur can dive into for valuable factoids to impress a potential investor, keeping the conversation going at a networking event or to simply fill in some knowledge gaps." – Success.com

About

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present.

A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

Each influential business idea is explained clearly and simply using easy-to-understand explanations, making the world of trade and commerce accessible to everyone from students and those working in business to would-be entrepreneurs. It also features inspirational business ideas and over 100 memorable quotations narrated by James Cameron Stuart.

© 2014 Dorling Kindersley Ltd © 2019 DK Audio

Praise

"Business is fascinating, made even more so by the 360-degree view offered [in The Business Book] on leadership, history, marketing, manufacturing, and all the other disciplines that comprise modern-day corporations." – Booklist

"[The Business Book] is definitely a title worth having in the collection." – Voice of Youth Advocates (VOYA) Magazine

"More than a well-designed cheat sheet, The Business Book is a title that a young entrepreneur can dive into for valuable factoids to impress a potential investor, keeping the conversation going at a networking event or to simply fill in some knowledge gaps." – Success.com

Additional formats

  • The Business Book
    The Business Book
    Big Ideas Simply Explained
    DK
    9780744021899
    $25.00 US
    Audiobook Download
    DK
    Nov 26, 2019
  • The Business Book
    The Business Book
    Big Ideas Simply Explained
    DK
    9780744021899
    $25.00 US
    Audiobook Download
    DK
    Nov 26, 2019

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